Project Details





NICE is a software solutions company that enables businesses to efficiently operationalize big data. NICE’s three areas of expertise are:  Perfecting Customer Experience, Protecting People & Assets, and Financial Crime Prevention & Compliance. NICE approached A.wordsmith with the goal of working with product managers across multiple divisions to position NICE as the leading expert in its field. Since that time, A.wordsmith has developed and implemented a comprehensive thought leadership plan for NICE.

A.wordsmith develops a variety of strategic thought-ware content for NICE, including: e-books, webinar training content, web copy, in-depth blog posts, and contributed articles. Due to the success of the initial projects, NICE expanded the project workload for A.wordsmith into content development for other departments.

Key Successes:


Blog posts:


Client Feedback:

On webinar content: “Fantastic Job! One of the best webinars we’ve had while I’ve been here. In fact, a customer privately messaged that this was their favorite NICE webinar to date. Content was perfect!”