Cellar 503 was started by Carrie Wynkoop, a lover of Oregon wine who wanted to create a wine club to showcase the state’s diverse options. Cellar 503 focuses on unique, high quality and affordable wines from all five regions of Oregon. From monthly tasting events to in depth information about the wines and winemakers she supports, Wynkoop’s goal is to strengthen the connection between her customers and the wineries. Wynkoop reached out to A.wordsmith with the goal of increasing Cellar 503’s membership base and spreading its story.
A.wordsmith developed a media strategy plan with the goal of extending and amplifying the story of Cellar 503 to its target audience. A.wordsmith has emphasized Wynkoop’s thought leadership through reoccurring contributed articles with Travel Oregon and Menuism. In addition, coverage has been secured in a Oregon-based blog, Run Oregon, as well as an interview with the women leadership-focused podcast Talk It Up with Cindy.
Travel Oregon: Wine Tasting, Artisan Meals and Shakespeare
Talk It Up with Cindy Interview: Carrie Wynkoop
Pit Stops for Kids: Oregon Travel without Leaving the Home: Cellar 503 for Valentine’s Day
PDX Moms Blog: Shop PDX 2015: 70 Local Gifts To Love