July 2012

Hope this finds you well and in the midst of a terrific summer! After years of helping other organizations produce newsletters and other communication pieces, I decided to take the plunge and do the same for my own business!  So with that, I am excited to launch the first A.wordsmith newsletter. Since founding A.wordsmith in March of 2009, I’ve been fortunate to work with many great businesses and the people leading them. From media relations to corporate messaging to collateral materials, award programs and social media efforts, there’s rarely a dull moment. Now is an exciting time – with the economy seemingly on the rise and businesses ready to be seen and heard.  I hope we connect soon - best wishes for a properous and action-filled August.


Client Successes

Zenana Spa & Wellness Center – ready to stretch your kids’ bodies and minds?  Bring them by for some kids yoga!  Read all about it in the Oregonian: http://blog.oregonlive.com/themombeat/2012/07/post_13.html

California Footwear Company – pick up a pair of these amazingly comfortable sandals, each made with a slice of California in mind.  But don’t just take our word for it…read these recent reviews! Sammi's Blog of Life, Sorey Fitness, Pretty in Queen City

ACME Business Consulting – thought leadership on display in these recent contributed article placements: PM Hut, HRO Today

Aspen Ridge Resort – we held a sold out summer concert earlier this month with up-and-coming country artist, and American Idol contestant, Britnee Kellogg.


I was excited to be profiled recently by the Portland Business Journal. Get the inside scoop here!

Check out the new and improved A.wordsmith Web site at www.awordsmithcomm.com

Welcome the talented Lizzie Bennett and Annie Bailey to the A.wordsmith team!

A.wordsmith has moved downtown!  We are now located in the Bullier Building on SW Washington.

Relevant Reads

The evolving PR industry... Having allowed itself to be defined in terms of media relations and publicity, the world of PR is coming to realize that the social media age requires a broader skill set.
What is a Public Relations Consultancy?
The Holmes Report

I love this list! So, so true. And most of us who have been doing this a while have learned many of these the hard way. Nothing like media to keep you accountable.
17 surefire ways to annoy journalists
Ragan's PR Daily

A panelist discussion on the convergence of public relations and marketing and the resulting challenges of this developing partnership.
Roudtable: When Marketing and Public Relations Collide
The Holmes Report

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420 SW Washington, Ste 400
Portland, Oregon 97204