As a 15-year public relations veteran and content marketing expert, Christy Caplan leverages her understanding of traditional and digital media to connect consumers with brands both on and offline. From soup to coffee and select technology products, she has brought strategic promotions to life and driven sales for top companies such as Ruffwear Dog Gear, Boyd’s Coffee, Folgers, Procter & Gamble, JELD-WEN Windows and Doors and Microsoft. Prior to joining A.wordsmith Christy was part of communication teams at CMD, Waggener Edstrom and Edelman. A passionate animal advocate, Christy devotes significant personal time and energy toward ensuring healthy, happy lives for pets everywhere. She holds a bachelor’s degree in journalism and Spanish from Indiana University.
“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.”
– Maya Angelou